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Author: Daniel snow
Karl Kani Signs North Carolina State Champion King Kendrick as First NIL Athlete, Marking a Historic Partnership Between Sports and Streetwear
LOS ANGELES, CA (October 21, 2025) — Iconic streetwear brand Karl Kani has announced the signing of North Carolina State Champion King Kendrick as its first-ever NIL (Name, Image, and Likeness) athlete, in collaboration with Overtime Sports Management Group (OSMG). At just 17 years old, the rising basketball star becomes the youngest athlete to join forces with one of fashion’s most influential labels, signaling a new era at the intersection of sports, culture, and style. Born in Columbus, Ohio, King Kendrick began making his mark early, winning two City League Championships and earning two All-City honors before transferring to Caldwell…
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