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    Home»CEO News»Cerence AI CEO explains how new tech can help drivers
    CEO News

    Cerence AI CEO explains how new tech can help drivers

    Daniel snowBy Daniel snowAugust 11, 20252 Mins Read
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    Strong automotive experience differentiates us in this industry, says Cerence AI CEO Brian Krzanich

    In a Monday interview with CNBC’s Jim Cramer, Cerence AI CEO Brian Krzanich explained how his company’s artificial intelligence technology can help automobile drivers, likening the AI program to “a partner in the vehicle.”

    “We’re on an annual cadence of bringing in new technologies and new capabilities, things like measuring your emotions, using the cameras in the car to read street signs and billboards as you’re driving down,” Krzanich said.

    Krzanich spoke specifically about Cerence’s partnership with Mercedes-Benz to develop a new virtual AI assistant. The program includes a “living” avatar that takes the form of the Mercedes-Benz star logo, according to a press release. Cerence also said in the statement that its technology allows the virtual assistant to “deliver more natural and empathetic interactions,” and that based on aspects of the user’s voice, the assistant can respond in “varying emotional speaking styles.”

    Before taking the reigns at Cerence, Krzanich served as the CEO of Intel. Krzanich described how he thinks the company has changed since he started, suggesting it is on better financial footing. He also said AI is more central to Cerence’s business and operations.

    According to Krzanich, AI is in all of Cerence’s products, and large language models are key to their performance.

    “Everything we do now has large language models and AI built into it,” he said. “We’re writing code with AI… we’re doing quality assurance with AI. We’re doing language improvements with AI because we’re in every country. So I use AI every single day of my job.”

    Cerence AI CEO Brian Krzanich goes one-on-one with Jim Cramer

    Jim Cramer’s Guide to Investing



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