Author: Daniel snow

Gap is making a comeback.The brand reported 5% same-store sales growth for its fiscal first quarter of 2025. Its the sixth consecutive quarter of same-store sales growth.Gap was one of the most popular retail names of the 1980s and 1990s, but fell out of favor among consumers at the start of the new millennium. From fiscal 2001 to 2021, the brand closed about 2,000 stores and annual sales fell by about $3.5 billion.Despite multiple turnaround attempts from a revolving door of CEOs, the company couldn’t sustain momentum.”They would have a couple quarters where things looked like they were doing well.…

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