As a black-owned CEO and Founder of the much-talked-about luxury travel fashion brand, he has crafted excellence with his designs and offered luxury.
It is truly inspiring to know about all those professionals who push boundaries and go beyond the “norms” to do the “unconventional” in their respective journeys. What is even more astonishing is how most of these individuals start early on in their lives, put in rigorous efforts, and work with determination and commitment to keep walking their paths until they reach their definition of success. Even in the most challenging times, they never give up, and this, most of the times, propel them forward as frontrunners in their chosen niches. We couldn’t help but notice how Tony Vincente rose as one such incredible talent.
As a fashion aficionado, fashion entrepreneur, founder, and most importantly, a fashion lover, Tony Vincente has come a long way in his journey, being the brain behind one of the most talked-about luxury fashion brands out there, “Rossario George.” He highlights that in the ever-so-evolving and growing world of fashion, one needs to prove their fashion-forwardness with their designs, stay close to their roots, and stay inspired to bring in a wave of positive change in the industry.
“For me, it is all about innovation, creativity, and a lot of passion in fashion, which act as a powerful potion for fashion designers and entrepreneurs’ success,” says the acclaimed fashion designer. He is the creative force behind Rossario George, a luxury travel fashion brand that has spread its wings beyond apparel and disrupted even the beauty industry. From landing a surprise opportunity with Shop Vida to reaching the Oscars, Tony Vincente’s journey has been phenomenal and inspiring, especially for up-and-coming designers in the fashion world.
His artistic aesthetic attracted the attention of all at Shop Vida, which led him to become a top seller. This gave him the confidence to branch out on his own and create a brand as incredible as Rossario George that exudes everything luxury and excellence in fashion. Today, his brand is a renowned name with features in top media outlets of the world, like Vogue, GQ, and Tatler, taking over the global fashion scene. Since then, the CEO and fashion designer has only seen an upward trend of growth and success for his brand.
Behind the success the world knows about Tony Vincente and Rossario George is a poignant story. The passing of his mother was instrumental in igniting the fire within him and inspiring his creativity. He began expressing his art and creativity through fine art, which later grew into Rossario George. Today, the brand is known for its unconventional yet chic designs and standing as a symbol of fashion, exuding creative expression and personal resilience.
The brand was launched in 2018 and, in a few short years, has become a remarkable name in the industry for all the right reasons. Tony Vincente expresses gratitude on the same, saying, “If it hadn’t been for the outpour of love and admiration people have showered upon us as a brand, we wouldn’t have been able to reach thus far. All this must be attributed to my team’s creativity, passion for fashion, resilience, tenacity, and genuine aim to make a positive difference in the world of fashion, to eventually invoke emotions through groundbreaking collections, fantastic fashion editorials, and campaigns.”
Recognized as one of the Top 30 Personalities Disrupting the Fashion Industry by The NYC Journal, Tony Vincente has catapulted Rossario George (@rossario_george) to excellent success, making its beauty line Leaping Bunny Certified and making it available in the biggest retailers in the world like Walmart.com.
In the near future, Tony Vincente aims to be a leader in the industry, known for his 5-star rated products and for helping the planet and all those who need a helping hand.